Why do credit card issuers target college students?

Numerous credit card issuers see the advertising potential in college college students. Credit card companies make use of marketing offers and free gifts such as t-shirts, coffee mugs, or Cd albums to attract college students upon becoming a member of their own company.

Maybe you have requested why? Loyalty is a great reason. Credit card issuers are competing to become the very first credit card that the college student may own. When you are their very first credit card, it is very likely which even when they graduate from university and enter the company world, pupils is going to be updating their credit cards with the exact same credit card company. Continue reading:Why do credit card issuers target college students?

More Resources:
How Students Can Manage Their Student Credit Cards
Credit Cards and Students